a good reputation is earned
As a senior police officer, in charge of major crime, I regularly required of Mel (press officer), to have a quick grasp of a situation; often the information on a rolling investigation. This required a quick grasp of the focus area, as well as relevant and accurate material being passed to the world media. Melanie's professionalism, calm and warm personality always made it easy to work with her. After leaving the police Carol and I became crime writers, something we never intended to do. So, when we required a PR for a book launch we approached Mel, and was thrilled when she accepted. Mel was helpful though-out the whole process, taking the time to initially create an eye-catching press release to gain some press coverage and raise the profile of us, in our new role as authors. She took the time to really understand our book, to identify effective hooks and angles, create hard hitting follow-up press material and (the important bit), use her own and our established network of media contacts to generate great PR opportunities. The publicity went beyond traditional book reviews, extracts to her homing in on our USP - Crime Fighters Turned Crime Writers. This allowed us to have a unique voice through various written pieces in newspapers and magazines to share our insights through interviews, expert comment and guest articles. From the warm and personal service to the professional deliverables, we whole-heartedly recommend Melanie Hill - Gravity PR.' Mel is a very easy person to get on with, she's totally reliable and excellent at her job. If you chose to work with Mel she will not just treat you as another customer, she will be there for you 24/7, 365 days a year and will improve and add value to your organisation.